accentmirror-legal

Privacy Policy — AccentMirror

Last updated: July 2026

AccentMirror is developed and operated by Stuart Pendergast, based in the United Kingdom.

This policy explains what data AccentMirror collects, why, and what your rights are under UK GDPR and applicable data protection laws.


What we collect and why

AccentMirror requires two things to work. Both are necessary for the app’s core features — neither is optional, and there’s no separate consent step for either beyond the one-time acknowledgement shown the first time you open the app.

Voice processing. When you record yourself speaking, that audio is sent to Microsoft Azure (Speech Services) for transcription and pronunciation scoring, and — for the initial “mirror” playback — to Deepgram for speech-to-text. The text of what you said is then sent to Anthropic (Claude AI) to generate your personalised coaching tips. Audio is processed in real time by each provider and is not retained by them after your request completes.

Progress and session backup. Your scores, practice phrases, and language settings are automatically backed up to secure cloud storage (Firebase) so your progress survives a reinstall or a new device. This starts the moment you first open the app, tied to an anonymous device identifier — no account or email is required for this to happen. If you later save your progress with an email address in Settings, that same backup becomes linked to your account instead of the anonymous identifier.


Analytics

AccentMirror collects anonymised usage data (such as “session started” and “score shown”) to fix bugs and improve the app. No audio, transcriptions, or personally identifying information is ever included in this data. This is carried out under a legitimate interest basis rather than consent — we’ve assessed that it has minimal privacy impact while providing clear benefit in making the app work better for everyone. If you’d like to object to this processing, contact accentmirrorapp@gmail.com at any time.


Advertising

Free-tier (Echo) users see ads to help cover the cost of the AI services that power every session. For users in the EEA, UK, and Switzerland, ad personalisation is managed through Google’s certified consent platform (Google UMP) — you’re asked to make a choice the first time you use the app, and you can change it at any time via Settings → Manage ad privacy within the app. If you consent to personalised ads, your device’s advertising identifier may be used. If you don’t consent, or you’re outside these regions, only non-personalised, contextual ads are shown, and no advertising identifier is used. We never sell your data to advertisers or anyone else.


What we don’t do


Your data, on-device and in the cloud

Session history, scores, and coaching summaries are stored locally on your device, and are also automatically backed up to secure cloud storage (Firebase) so your progress survives a reinstall or a new device. This backup happens automatically from the moment you first open the app, tied to an anonymous device identifier — it does not require creating an account or entering an email address. If you later save your progress with an email address in Settings, that same backup becomes linked to your account. You can delete your on-device data by uninstalling the app; to remove your data from our servers entirely, use Delete Account in the app’s Settings, or contact accentmirrorapp@gmail.com.


Do I need to create an account?

No. AccentMirror works fully — including cloud backup of your progress — without ever creating an account or entering an email address. An anonymous identifier is generated automatically on first launch and is what your backed-up data is tied to. Creating an account with an email (via Settings → Save your progress) simply lets that same backup follow you if you sign in on a different device; it doesn’t change what’s collected or how it’s used.


Third-party service providers

Service Purpose Privacy policy
Microsoft Azure Speech Voice transcription and pronunciation scoring microsoft.com/privacy
Anthropic AI coaching tips anthropic.com/privacy
Google Analytics Anonymised usage analytics (optional) policies.google.com/privacy
Google AdMob Advertising (optional) policies.google.com/privacy
Google Firebase Anonymous authentication and session sync firebase.google.com/support/privacy
Deepgram Speech-to-text transcription for the initial “mirror” playback stage https://deepgram.com/privacy
RevenueCat Subscription and purchase management for Fluent/Native tier billing https://www.revenuecat.com/privacy

Your rights under UK GDPR

As a UK resident you have the right to:

To exercise any of these rights, contact: accentmirrorapp@gmail.com

We will respond within 30 days. There is no charge for making a request.

If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.


California Residents (CCPA)

AccentMirror does not sell personal information as defined under the California Consumer Privacy Act. California residents have the right to know what personal information is collected and to request deletion. Contact accentmirrorapp@gmail.com to exercise these rights.


Children

AccentMirror is not directed at children under 13. We do not knowingly collect data from children. If you believe a child has provided data through this app, please contact us and we will delete it promptly.


Changes to this policy

If we make material changes to this policy, we will update the “Last updated” date above. Continued use of the app after a change constitutes acceptance of the revised policy. For significant changes we will notify you within the app.


Contact

Stuart Pendergast Email: accentmirrorapp@gmail.com United Kingdom


AccentMirror is an independent app. It is not affiliated with Microsoft, Anthropic, Deepgram, Revenuecat or Google.